L.O.L. Surprise! is a collectable doll franchise with fun pop hits full of positivity, inclusivity and togetherness!
In its first six years since hitting retailers worldwide, L.O.L. Surprise!™ has embodied hundreds of unique characters, trends, styles, and clubs, because “there’s room for everyone to sit with us.”
This brand is digitally native, being born on the internet, and there is always a surprise! L.O.L. Surprise! is the only collectible doll franchise that delivers layers of surprise, tons of play value all with a bold, cute, and fierce style. Every kid needs to know that no matter their interests, style or personality, they are fierce and with L.O.L. Surprise! can let their fierce out!